Haidar Krayem, professionally known as Oscar Kraye, is a Lebanese designer based in Dubai who launched his label on his 22nd birthday which falls on 12th of June. The debut presentation introduced a quietly assertive vision shaped by instinct, structure, and personal narrative. Rather than follow trends, his work reflects a considered aesthetic grounded in form, restraint, and emotional clarity.

The label, OSCAR KRAYE, is intrinsically androgynous, unconstrained by conventional ideas of masculinity and femininity. Influenced by the Space Age and the imagined future of fashion, the collections embrace an avant-garde sensibility defined by precision and imagination. In addition to ready-to-wear, the designer also explores furniture and objects, extending his creative language across disciplines with coherence and intent.